When people talk about controlling the conversation it sounds like bullying. It conjures images of a bulldozer pushing everything out of its way or a steamroller flattening everything in its path. But its not. It’s more like taking a friend to a nice restaurant they’ve never been to before. Your friend is hungry and you […]
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Since you have limited time and resources, here are five big (but doable) improvements you can make right away that will help you convert more prospective customers into renters. 1. Stop assuming it is always about price It’s not. Of course price is a big consideration for many buyers, but it is not always the […]
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