Closing

How To Make Move-in Specials A Closing Tool (Not Part of Every Transaction)

On Every Transaction? Unless your advertising says “on every unit” or “on every size” or something similar, then you can better manage your discounts when you think of your move in specials as a closing tool, rather than a default part of the transaction. Move In Special As A Closing Tool Here’s how this concept […]

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Increase Your Revenue – Stop Assuming It’s All About Price

Sure, sometimes self storage sales is about price. But not always. And not usually. So stop shooting yourself in the foot and giving away unnecessary discounts by making that faulty assumption. The other day my coworker and I met for lunch near one of our self storage facilities. After eating some mediocre pizza that sat […]

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Self Storage Sales – Make a Better Invitation

Too many self storage managers are missing an opportunity when they invite prospective customers to “come see the unit”  or “come check out the facility”. Don’t get me wrong, inviting the prospect to do something is a good strategy.  I recommend that you make your first invitation an invitation to rent a storage space.  In […]

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You Learn Something Important When a Prospect Says No

I hope you wrap up your phone conversations with prospective customers by inviting them to move forward and rent a storage unit from you.  If you do, your prospect will sometimes say “No”. Although we all hope they say “yes” every time, even getting a “No” is a good thing. Watch the video below and […]

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