Even if you don’t get the whole social media craze, all you need to know is that some of your customers do. They are blogging, tweeting, posting status updates on Facebook and LinkedIn, posting pictures on Flickr, videos on YouTube, and leaving reviews on Yelp, Google, YP.com, and Citysearch.
In case you haven’t given it much thought recently, let me give you a nudge to actively consider how you are treating your on-site employees and what your business stands for.
I’m not going to try and tell you what you “should” be doing in this regard. I’m just suggesting you give it some thought.
This is important because the better your on-site people feel about their peers, their direct supervisor, and your company, the better they will treat your customers.
You never know who might walk into your office and have seventeen thousand twitter followers (this guy was my customer) or a blog with a devoted local readership.
What do you think?
P.S. If you are going to the ISS conference in Las Vegas in March, 2011 shoot me an email. I’d love to catch up with you there. I’ll be there Monday evening and most of the day on Tuesday.
If you’re interested you can also see me present live on Tuesday, March 15th at 9:00 am. I’ll be outlining my contrarian approach to “Motivating Manager’s to Sell.”
